Mining Services
Mt Newman Mining Services is a 100% Indigenous-owned and operated business in Pilbara. Specialising in heavy machinery and automotive industry services, they provide heavy diesel mechanical repairs, window tinting, machinery glass, and windscreens. The West Australian Government recognises them with a Motor Repair Business license (MRB 7500).
The Project
Mt Newman Mining Services sought a rebrand to align its identity with its goals of growth and opportunity expansion. The new brand needed to reflect its commitment to professional, cost-effective services and its dedication to safety, quality workmanship, and community support.
The Opportunity
This rebranding project aimed to better connect Mt Newman Mining Services with clients in the mining industry. The strategy focused on creating a cohesive brand that communicated its core values of authenticity, growth, sustainability, and professionalism, emphasising its expertise in mechanical services, automotive repairs, machinery glass, and general labour hire.
The Outcome
The rebranding successfully elevated Mt Newman Mining Services’ identity, aligning it with its business vision and goals. The new visual identity and messaging highlighted their commitment to providing professional, cost-effective services with safety-oriented quality artistry and pride. The cohesive brand resonated with clients in the mining industry, positioning Mt Newman Mining Services as a reliable and dedicated service provider and reinforcing their role as a community supporter and job creators for local Indigenous people.
CLIENT
TESTIMONIAL
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Paul Claessen
