The result was a well-crafted brand identity and clear, consistent brand messaging that effectively communicated The Baking Edge’s unique value proposition. This robust brand foundation attracted new corporate clients, strengthened existing client relationships, enhanced their reputation for providing high-quality, inclusive catering solutions, and supported The Baking Edge’s mission of connecting people through creative and delicious food. With a strong brand presence, The Baking Edge now stands out in the Perth catering market, offering businesses a reliable and innovative partner for their events.
